TikTok has quickly become huge, even though it has started as not that popular Chinese platform where people danced to happy music and put it on the Internet. However, today people come here to promote their brands, individually made content, products and services and to simply spend some time with pleasure – the audience has reached the mark of 1 billion active users per month, which is quite impressive, isn’t it? Therefore, each content creator today strives to develop their account on TikTok and attract new people to their page. In this text we will talk about free hacks and paid tools that you can use to quickly escalate the growth of your profile there. Let’s start with the free methods of promotion on TikTok:
- Challenges. Participation in all kinds of challenges (at the peak of their launch) gives a fast and organic growth of your page, as it is often issued in recommendations. Even the US president has participated in TikTok challenges several times. Plus, this will give you an opportunity to see who your target viewers are – people of different age and interest groups prefer watching different challenges, and this way you will be able to note how to change (or leave how it is) your content in the future.
- Trends. In social networks, some chips and topics in videos are constantly changing. For example, recently there was a trend with finger bending a la “Put your finger down if you are…”, in which a person bends his fingers on those moments that are true to them. Trends also change regularly using all kinds of masks. Both can and should be used. And these should also be used to draw a portrait of your target audience – add filming some of those into your content plan and see what kind of people are going to watch them.
- Marathons. A very good increase in subscribers is brought by marathons on the transformation of appearance (weight loss, bodybuilding, learning how to do make up, etc). People are interested in both the training process itself and the comparison of the final results. If you regularly post videos with tips and analysis of your own mistakes, then there is even more chance that viewers will subscribe.
- Hashtags. With the help of hashtags, people find relevant videos and open a catalog with an interesting topic. The correct selection of hashtags, although it does not give a large increase in the audience, nevertheless it is one of the tools you should be using for your profile’s promotion on a regular basis.
- Clickbait. Not the most audience-friendly, but still a working method. The task is to attract the viewer with a catchy title and further persuade them to subscribe. You’ve probably seen such videos as “Subscribe if you love the Matrix movie”, “Like if it pisses you off too”. Yes, it’s annoying, but it works.
- Music. Musical accompaniment is one of the most important things in the promotion of a TikTok page. Just one track can become the foundation for creating hundreds of thousands of short clips. Subscribers very often go to the list of all the videos that use some specific music. If you also have such a video, then there is every chance of getting a free audience. Plus, you can create “replies” to what other bloggers have already filmed and post the links to them on the page of the original clip in comments. People will have interest in watching those and you will win yourself several new followers or viewers in a quick moment.
However, free methods won’t give you tangible results in a very short period of time – if you don’t want to wait, you can always buy TikTok followers for your profile and close the question of growing an audience. There is a possibility to not only purchase subs, but also many other options, such as thumbs up, commentaries and reposts. However, it is better to start with subs, as this will help you to create an initial base which you can rely on during further promotion.
But if you decide to take on such a service, you need to make sure that you buy real TikTok followers and not the fake ones – they can negatively affect your profile’s statistics and lead you and your account into a shadow ban. Clips won’t get into the recommendations from that moment on and it will be extremely hard to get out of this situation. So you should definitely take care and check whether you’re taking on high quality services or the ones that are going to harm your profile. If you cannot find any information about the ways that this promotional company delivers services,it is better to look for another one.
To reach the best possible results, combine free methods out of this article with the paid ones. If you don’t have time to search for a decent promotional website, use the links in this text – these will save you time, efforts and money. Keep in mind that the key to success lies in constant interaction with the audience, and all of the tricks in this text should be used as a support to it.